Yussuf · Brisbane, AU
Shopify Dev. YouTuber. Building Useful Things In Public.
I build Shopify apps, ship videos about ecommerce + AI workflows, and occasionally write about what worked.
Selected Work
Shopify Stores & Apps I've Worked On
A snapshot of the work and analysis that I have performed on existing websites. Filter by type and click view more to see the full list.
Home Appliances
Bi-Rite
Multi-store Shopify build for an Australian home-appliance retailer — store-locator nav, BNPL strip, and deal-driven promo rails over a large catalogue.
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Beauty / Vanity
Luvo
Luxury vanity & beauty-space brand for the AU market — editorial hero, mirror-led catalogue nav, and a holiday promo flow.
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Vape Retail
Big 5 Vape Shop
Birmingham-based vape retailer — cinematic brand hero plus the full category architecture (devices, coils, e-liquid, pouches, accessories).
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Cookware
Jean Patrique
Professional cookware brand — multi-currency Shopify storefront, heritage brand story, and a deep cross-category catalogue.
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Teardown
Supplements
Lymphoria
Lymphatic drainage supplement — conversion-led landing with clinician proof, bundle pricing, and a risk-free guarantee.
Visit the store
Teardown
Skincare
Okoa
Premium skincare brand — editorial storefront with full-bleed imagery and a clean, fashion-magazine cadence.
Visit the storeFree Toolkit · vault.yussufs.com
The Shopify Vault
A free toolkit for Shopify merchants. See the live and trending stores winning across multiple niches, swipe the promo emails they're sending, and drop free Liquid sections straight into your own theme.
Free forever. Refreshed weekly with new stores, emails, and sections.
See What's Actually Working
Curated, trending stores across multiple niches with traffic, ad activity, and theme intel — so you stop guessing and start modelling proven winners.
Swipe-Ready Promo Emails
Real promo and lifecycle emails the best stores are sending. Skip the blank page — adapt copy that's already proven to drive revenue.
Copy-Paste Liquid Sections
Drop the standout product page and landing page patterns from my YouTube teardowns straight into your theme. Theme-agnostic, Dawn-tested, free.
Free Shopify Store Review
Send me your store. I'll record a short Loom walking through it — just what's working, what's not, and what to fix first.
Loom Video Walkthrough
A short Loom walking through your store, recorded by me. Sent straight to your inbox within a few days.
Conversion-Focused Feedback
I'll flag the friction killing your conversion rate — landing, product page, cart, checkout — and what to fix first.
From Real Store Work
Suggestions come from shipping Shopify apps and working on live client stores. No generic playbooks or recycled advice.
Clear Next Steps
Every suggestion comes with a specific action — what to do, why it matters, and how to start.